About this webinar:
Social media presents a unique opportunity for medical affairs teams to identify potential key opinion leaders (KOLs) or digital opinion leaders (DOLs), and gather insights from robust discussions around scientific topics, perspectives on the latest data, competitive intelligence, commentary on launches and more. In fact, the volume of data being published on platforms like Twitter has increased exponentially as the pandemic has fostered HCP engagement on social media to keep pace with the rapidly changing nature of scientific data dissemination and virtual medical meetings. What should medical affairs teams make of these trends?
Watch this short video to learn about the recent trends accelerating the need for medical affairs professionals to operate with social media insights and understand the key areas social media data can provide value for home office and field medical teams within their workflows.
Presented By:
Julie Ferrante
Senior Customer Success Manager
About this webinar:
Social media presents a unique opportunity for medical affairs teams to identify potential key opinion leaders (KOLs) or digital opinion leaders (DOLs), and gather insights from robust discussions around scientific topics, perspectives on the latest data, competitive intelligence, commentary on launches and more. In fact, the volume of data being published on platforms like Twitter has increased exponentially as the pandemic has fostered HCP engagement on social media to keep pace with the rapidly changing nature of scientific data dissemination and virtual medical meetings. What should medical affairs teams make of these trends?
Watch this short video to learn about the recent trends accelerating the need for medical affairs professionals to operate with social media insights and understand the key areas social media data can provide value for home office and field medical teams within their workflows.
Presented By:
Julie Ferrante
Senior Customer Success Manager